I started one of the first commercial Internet Services Providers in late 1989, nearly 4 years before the first web browser hit the market. For about 5 years the ISP market was dominated by small players. In the mid 1990's, when the Internet went mainstream and small companies like the one I founded were flourishing, the major players such as Microsoft, Bell, and Rogers entered the market and soon thereafter began to dominate. I see history repeating itself in the Personal eHealth market as Microsoft and Google enter the market.
Both Microsoft and Google have been aggressively developing and promoting their respective Personal eHealth services. Google's latest announcement touts the ability to share your health information with others.
The article notes that with this new feature "people will be able to share Google Health with their families and caregivers. But obviously the big next phase is people offering to share these records with their physicians. We’ll see but this may well be the killer app the PHR has been looking for—after all now a doctor just needs one Google sign-in which they almost certainly have anyway, and they can see all the Google Health PHRs of the patients who start sharing their records with them. And they will. This has the potential to be really disruptive." Do you agree with this prognosis? Do you see patients and physicians using a service like Google Health to share health information? If so, will doing so be as transformative at this article suggests?